Podcast: Building a business in a creative field 

Milwaukee hip-hop artist Genesis Renji discusses his music career, the record label he launched and the financial responsibilities of building a business in the music industry.

When your passion for music turns into a business, you need to start thinking a little differently. In this episode of the U.S. Bank Power of Possible podcast, a musician-turned-businessman shares what he learned when he launched a new record label. The company he’s building not only helps him become more successful in his own music career, it also gives him a way to pay it forward to other artists in his community.

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